can anyone help me to find these content plzz.. this is my syllabus n exam ahead... plzz plzz help me..
BUSINESS POLICY & COMPETITIVE STRATEGY
UNIT 1. DEFINING BUSINESS POLICY
• Definitions, Kottr, Glueck & Jauch, Kenneth Andrews, Porter
• Strategy formulation techniques
• Discussion on planning for the present & future
• Demand forecasting techniques
o Quantitative models: Averages, moving Trends, regression, factor analysis
o Significance Tests: T-Test, Chi Square Test
UNIT 2. CORPORATE LEVEL PLANNING
• Methods to define corporate mission
o Drucker’s Model: Corporation definition, customers, value time relative position (Will and Should) as per Ansoff’s Strategy Gap
• Identifying S.B.Us
o Independence equation, management authority relevance
• Evaluating current business portfolio
o Growth share matrices, BCG, GE Generic strategies: Build, hold, harvest, divest w.r.t stars, question marks, cash Cows, dogs
• Identifying new growth areas
o Ansoff’s strategy gap revisited, integrative strategies: horizontal, vertical
intensive, ansoff’s Model: Diversification, concentric, horizontal, conglomerate
From India, Kolkata
BUSINESS POLICY & COMPETITIVE STRATEGY
UNIT 1. DEFINING BUSINESS POLICY
• Definitions, Kottr, Glueck & Jauch, Kenneth Andrews, Porter
• Strategy formulation techniques
• Discussion on planning for the present & future
• Demand forecasting techniques
o Quantitative models: Averages, moving Trends, regression, factor analysis
o Significance Tests: T-Test, Chi Square Test
UNIT 2. CORPORATE LEVEL PLANNING
• Methods to define corporate mission
o Drucker’s Model: Corporation definition, customers, value time relative position (Will and Should) as per Ansoff’s Strategy Gap
• Identifying S.B.Us
o Independence equation, management authority relevance
• Evaluating current business portfolio
o Growth share matrices, BCG, GE Generic strategies: Build, hold, harvest, divest w.r.t stars, question marks, cash Cows, dogs
• Identifying new growth areas
o Ansoff’s strategy gap revisited, integrative strategies: horizontal, vertical
intensive, ansoff’s Model: Diversification, concentric, horizontal, conglomerate
From India, Kolkata
Hi Rakesh,
Kindly take the trouble to search the web using Google. For example I found Ansof's at Model Use and Applicability <link updated to site home> ( Search On Cite | Search On Google )
To see what I did go to Google and change the search terms to whatever you want.
Have a nice day.
Simhan
From United Kingdom
1621Kindly take the trouble to search the web using Google. For example I found Ansof's at Model Use and Applicability <link updated to site home> ( Search On Cite | Search On Google )
To see what I did go to Google and change the search terms to whatever you want.
Have a nice day.
Simhan
From United Kingdom
Was my link useful? If you use the right search terms you will get. Here is link on Corporate Mission <link no longer exists - removed> please see Google to know what search terems I used.
Have a nice day
Simhan
Leaning and Teaching Fellow (Retd)
The University of Bolton, UK
Chief Advisor, Promentor-consulting
From United Kingdom
Have a nice day
Simhan
Leaning and Teaching Fellow (Retd)
The University of Bolton, UK
Chief Advisor, Promentor-consulting
From United Kingdom
Hello Rakesh, I am searching for the same syllabus material which you were searching can you please forward me those notes, it would be really kind of you if you do so. waiting for reply! Aakanksha
From India, Bangalore
From India, Bangalore
Dear Akanksha and Rakesh, why do you both not buy books available at Amazon.com?
Please search as I suggested; for example I searched for Significance tests and found notes at Tests of Significance and http://mysite.verizon.net/melissa.ki...gnificance.pdf
And identifying SBUs at The Approach
From United Kingdom
Please search as I suggested; for example I searched for Significance tests and found notes at Tests of Significance and http://mysite.verizon.net/melissa.ki...gnificance.pdf
And identifying SBUs at The Approach
From United Kingdom
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